So this is just a conversational thought experiment, and I want to know what you think about this, how insane or inappropriate it is, and how it would be received (especially regionally or wherever your market is). In regards to hotel (and all) marketing, I get cynical about it as toxic clutter and spammy noise.…
Experience trumps product. Does your hotel’s digital presence reflect this?
https://www.travelweekly.com/Arnie-Weissmann/Passages-and-passion It’s encouraging that people are realizing products, stuff, consumerism is out…. and experience is in. Please revisit this post
The Coming Bubble in 6 seconds: Do you want a relationship with a bag of potatoes?
In 6 seconds, I think Mr. Brian Pau has demonstrated the inevitable 2nd bubble coming down the pike. The amount of absolute nonsense that has been sold and perpetuated without any quantification is
Why are Hotels slow to innovate?
This Quora question here finally provided me an outlet to sum up all my tired cliches. The best in this business are constantly innovating, but here’s why the overall industry is a conservative bunch
Facebook & Travel – I’m Sorry Facebook, Something Went Wrong
But for Facebook to talk about “engagement†as a currency, when it just, truly, does not exist on Facebook (yet?), is dense. It’s a bad move for them. I imagine I am not the only industry person who will have this point of view. If you don’t, then explain why Facebook chastises our industry, where marketing features like Check-Ins that they claim they are “committed to” offer zero help, broken videos, and links to dead guides (especially funny as the “how to do facebook check-ins” guide links to a pitch black page, a black hole, of you will. —–> Enjoy this page, yourselves: https://www.facebook.com/deals/checkin/business/