I was just talking to my favorite hotel technology company. I’ve worked with them for almost a decade, and I appreciate them. They aren’t snake oil, they don’t assume they know the business better than hotel people, and they are changing the game. I won’t name them, but feel free to ask. They’re basically indispensable,…
A caterer looking for social “guru” prompted my “2016 run down of what hotel’s should be aware of regarding social media”
This is basically verbatim copy/paste from a Nextdoor question, and my answer, to a local looking for advice. Remember years ago when we were cautious of anyone using the word “guru” or “ninja”, etc?
May Yelp Page Views down? How about yours?
Someone at Yelp reached out to me concerned about 50% page view drop at a property. Not to be conspiratorial, but I did a survey across all our props…. they’re all down. Quite a bit. I hate making
Social Media is a telephone, not a billboard. Quick and dirty guide for hotels – what am I missing in here?
Easiest way to consider social media: It’s isn’t a revenue generator. You need to disrupt the booking process to create revenue – so ad spend, articles, etc. But social media is a telephone, and luxury
FACEBOOK REVIEW COMPONENT *LIVE*: Too little, too late, or complete & total game changer?
I don’t have much to say, other than I obviously don’t have kids or celebrate holidays. =) See below. I find this profound. I have been harping on FB for years about this, not that they listen. A