I had to compile this for budgeting, and it didn’t really exist anywhere, simply. It’s not easy to find, so I’m throwing my hat in the ring, saying… here you go. Happy New Year, in this season of giving. Hope it helps all those sales people and revenue managers out there! =) Jan 4 …
Millennial Traveler Data from the last 12 months
I had compiled this for our marketing plan. The data is a few months old, but still relevant. I’m sharing it, because our industry should probably lay off the stereotypes, and misunderstandings, of what is soon going to be the largest market for business. This Millennial Traveler data is vital to informing us about our…
How do you talk to Google and Tripadvisor about a mistake they may be making: Google search is directing people to one town, instead of all of them.
In short, “Napa Valley” is being hidden by Tripadvisor, and almost all searches end up in Napa, the city. This means 30 hotels are being listed, when there’s 65 options throughout the Valley, and the searching consumer may not be savvy enough to understand “Napa” isn’t the region, but just the city (as proven by…
Giant tech and their “hacker”-solutions to everything, without actually consulting businesses. Being upset isn’t the right move.
So we know there’s “Hacker-Fares” on Kayak. Not too big a deal, considering that airlines are a commodity, and they don’t care if you book one way, round trip, etc. They’ve got their game, and you can play by it, or fly another airline. Kayak realized that, and created a service for users that further…
REVENUE MANAGERS: Please consider this anti-competitive behavior, and explain how independent hotels can battle it.
Remember… I’m not a blogger, a marketer, or a web guy. I am a hotel ops guy, and I’m just trying to produce content at my leisure, as best I can. So with that out of the way, there’s 2 things I am worried and confused about, and I hate being alone on an island,…