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Category: Hospitality Marketing

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Why are hotel websites so bad?

It’s because they are agencies that overcharge to justify their massive overhead and existence. I am a HORRIBLE blogger because I am a hotel guy, but in 2011, I sort of wrangled up what I thought were

Posted on 24, October 201310, May 2014 By Michael
  • Food & Beverage
  • Hospitality Marketing
  • Hotel Investment
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  • Management Philosophy
  • Mobile
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A bit of a hospitality firehose: news & articles of the last few weeks Oct 2013

Anyone notice that Google Alerts are basically broken? https://www.forbes.com/sites/kashmirhill/2013/07/30/google-alerts-are-broken/ Thank goodness for Revinate! If anyone has any info on great

Posted on 7, October 201310, May 2014 By Michael
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Social Media is a telephone, not a billboard. Quick and dirty guide for hotels – what am I missing in here?

Easiest way to consider social media: It’s isn’t a revenue generator. You need to disrupt the booking process to create revenue – so ad spend, articles, etc.  But social media is a telephone, and luxury

Posted on 29, July 201310, May 2014 By Michael
  • Hospitality Marketing
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  • Tripadvisor

Open Letter to Tripadvisor & Market Metrix re: Review Direct

If Tripadvisor’s popularity index can be equated to revenue, then paying to increase your popularity seems very, *VERY* much a grey area.

Posted on 22, May 201310, May 2014 By Michael
  • Hospitality Marketing
  • Hotel Build / Design
  • Hotel Investment
  • hotel IT
  • hotel management
  • hotel news
  • Management Philosophy

Why are Hotels slow to innovate?

This Quora question here finally provided me an outlet to sum up all my tired cliches. The best in this business are constantly innovating, but here’s why the overall industry is a conservative bunch

Posted on 3, April 201310, May 2014 By Michael

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