I am a hotelier, and got these through the explorer program “#IfIHadGlass” and was able to buy them. I wanted to be able to use these in design and dev / construction, so I could be on site at a hotel
Social Media is a telephone, not a billboard. Quick and dirty guide for hotels – what am I missing in here?
Easiest way to consider social media: It’s isn’t a revenue generator. You need to disrupt the booking process to create revenue – so ad spend, articles, etc. But social media is a telephone, and luxury
Facebook is not alive and well for hoteliers, and fluff articles like this are damaging to our industry
*Upshot*: Facebook is *NOT* the #1 way you engage with guests. Organic Google Search is. The fact that our industry does not understand this means a heads up for some of us…. & a whole bunch of pain for everyone else down the road.
Revenue Management tools, Yield Management, Rate Shoppers, Channel Management, Booking Engines, and some hotel tech: PRICEMATCH.FR!
As of now, the only commission free booking engine I know of is buuteeq’s, which doesn’t interface and provides a nightmare for inventory management. The only interfaced to PMS, commission free booking engine that I have ever heard of or known is Mirage Hotel Systems, who built their own that they offer with their PMS, which is also my favorite. I wouldn’t hesitate to buy it, in a heart beat. It’s astonishing more PMS don’t do this to secure more clientele.
The most important information for hotel and travel brands in the history of the internet.
I would say your welcome, but for all the eyes not hitting this… you have been warned. The future is Google Plus, because the future is still search, and your future revenues depend on it.